Increasing leads for your local business seem next to impossible given that you have next to no time as it is, let alone the time to hire someone to do your local marketing for you – especially given the prices that some marketing companies charge you for their services. When it comes down to it,Read More
Blog
Tips for Writing a Blog to Increase Sales
The humble blog has become a powerful tool in any company’s marketing strategy. It’s a great way to try and rank for different keywords, prove your authority within a particular niche and provide useful content for social media and email marketing. Blogs can be a creative place for your company to show personality without impactingRead More
6 Ways to Grow Your Email Marketing List
The following are a combination of techniques you can use to grow your email list, the best solution would be to go all out and try each one. Some of them will require little input from you after you’ve implemented them. Others may require a great deal of work but in the long run, itRead More
3 Inbound Marketing Channels to Increase Sales
Increasing your sales through inbound marketing is not only great for the bottom line of your business but in the long run, inbound marketing allows you to constantly increase your base of qualified leads and traffic to your website. The first step though is to get to know your ideal customer; we talked about this inRead More
Your Guide to Local Business Email Marketing
We talked about Landing Pages in last week’s article. This week, if you haven’t already guessed we’re talking Email Marketing. Being a local business owner, you’re more than likely managing every aspect of your business 24 hours a day. Making sure that the day to day tasks are done doesn’t leave you much time toRead More
How to Create A Great Landing Page for your Service Business
Creating a landing page can be a little like a blind date. You want to make a great first impression, capture their attention, do your best to win them over and try not to come off too desperate. But you know very little about them and all your efforts to woo them are based offRead More
Grow Your Service Business with Local Online Marketing
As a local service business marketing plays a role in helping you find new work and build your brand within your local area. Online Marketing lets your business have a far wider reach. It can promote it, bring in new customers and continues to work for you even while you’re asleep. However, local online marketingRead More
How to Strengthen Your Local Online Marketing Traffic
For any business, it’s essential to have a website, and whether your goal is to simply promote your company, generate more leads or sell direct from your site, it won’t work unless you have traffic coming to it. The more traffic you have, the more likely your chances of selling your products or services andRead More
Increasing Your Sales with Inbound Marketing
As the name implies, inbound marketing are those marketing strategies that aim to bring customers to you, rather than actively having to intrusively prospect for new customers. If you’re a local business you’re always on the lookout for new ways to generate more sales or work. Inbound marketing can be a great way to continually generateRead More
Building Your Branding to Increase Search Visibility
Creating a brand for your local online business as part of your local online marketing strategy has become more important as digital technology has become integrated into daily life. According to Google’s Consumer Barometer Report 2015, “there are 3.1 devices connected to the internet per person in Australia”, which means that your business needs toRead More